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Thursday, December 06, 2007
Survey: Shoppers want recommendations from etailers
Online shoppers don't simply want products. According to a recent survey by Choice Stream, shoppers also want etailers to provide recommendations about products. This is another indication that adding social features - reviews, message boards, blogs - to retailing websites is a must. >>
Tuesday, December 04, 2007
European etailers show 5% YoY growth
Even before the holiday shopping rush began, European e-tailers were showing a nice improvement over 2006 traffic numbers. According to metrics firm comScore in October online retailers saw an increase in traffic of 5%. >>
Monday, December 03, 2007
comScore: Holiday spending tops $4 billion
The first official shopping week during the 2007 holiday shopping season was a good one for online retailers according to metrics firm comScore. comScore research indicates that online shopping topped $4 billion in revenue for the week of November 26th. >>
Saturday, December 01, 2007
More evidence of gift card popularity
U.S. consumers would rather give than receive, and if a present must be bought for them they’d prefer it to be a gift card or cash, according to BIGresearch’s recent American Pulse Survey. >>
Saturday, December 01, 2007
Reclaim time with autoresponders
Reclaim some valuable business development time by cutting down on the number of emails you, or your customer service staff, have to personally address, while at the same time ensuring your customers are being appreciated and acknowledged. >>
Thursday, November 29, 2007
Product videos increase purchase satisfaction
If satisfaction is the difference between expectation and service received, then there are a whole lot of unsatisfied online shoppers in the U.K. at present. >>
Thursday, November 29, 2007
Shoppers: online hubs lack "experience"
Online shopping hubs may be missing out on a large chunk of revenue this holiday season. According to a recent study from Future Now, e-tailers are focusing too much on innovation instead of focusing on the customer experience. >>
Thursday, November 29, 2007
Monetize PDF content with CPC ads
Yahoo and Adobe Systems have partnered to power a new revenue-making advertising service that will monetize Portable Document Format content. >>
Wednesday, November 28, 2007
Online shopping 'down under'
Australian’s may not have to worry about avoiding bad weather when it comes to Christmas shopping, but many do shop online and for the same reasons as shoppers the world over. >>
Wednesday, November 28, 2007
Cyber Monday madness maims website response
Cyber Monday madness may have pulled in record sales and traffic figures, but it put enormous strain on some of the Internet’s well-known vendors, causing response times to slow and payment systems to malfunction. >>
Wednesday, November 28, 2007
Google upgrades checkout in time for holiday shopping season
Just in time for the holiday shopping season, Google has upgraded its checkout system and added perks for users. The upgrade centers around organizing and tracking online buys; in addition the checkout is offering buyer perks like free shipping and even frequent flyer miles for users. >>
Wednesday, November 28, 2007
Online shopping increases 20% Thanksgiving Day
Black Friday was a good shopping day in the US for online retailers, but Thanksgiving may have been the best shopping day - at least so far - this holiday shopping season. According to metrics firm Hitwise, Thanksgiving day saw a 20% year over year increase in online shopping. >>
Tuesday, November 27, 2007
Study: Product tours increase sales conversion rates
A recent study by Coremetrics, on behalf of SellPoint Inc., discovered that on-demand video tours of products can greatly increase sales conversion rates. >>
Tuesday, November 27, 2007
Mercedes-Benz embraces rich media
Mercedes-Benz has re-designed its websites with rich-media content with the aim of making them more customer-friendly and sales process-oriented. >>
Monday, November 26, 2007
"Black Friday" strong for American e-tailers
Consumers aren't waiting until the last minute to try online shopping this year. According to online metrics firm comScore, e-tailers saw an increase in shoppers - and spending - on Black Friday 2007 compared to Black Friday 2006. >>
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