BizReport : E-commerce

E-commerce

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Tuesday, September 11, 2007

U.S. small business online spend continues to grow

The amount spent online by U.S. small businesses is set to soar in the next few years as online retailers compete for their business. >>

Monday, September 10, 2007

Gamers turn to online peers for vehicle buying advice

Along with researching automobile purchases online, many online gamers approach their online peers and acquaintances to garner advice on various makes and models. >>

Monday, September 10, 2007

Marketing execs lack online video strategy knowledge

Over half of executives responding to a survey by PermissionTV admitted they had no comprehensive online video strategy in place. For some, this was due to lack of content and for others, lack of knowledge. >>

Friday, September 07, 2007

Men enjoy shopping experience more than women

Men and women have very different attitudes towards the retail experience, according to research in the U.K. by instant feedback company Fizzback. >>

Thursday, September 06, 2007

Five ways to improve your travel website

With the winter holidays just around the corner it’s time that businesses looked at optimizing their websites to minimize site abandonment. A recent e-consultancy report looked at how travel websites can better themselves. >>

Friday, August 31, 2007

Invest in SEO says Chartered Institute of Marketing

The Chartered Institute of Marketing in the U.K has recently claimed what most online marketers already know - that search engine optimization is “vital” for business websites. >>

Friday, August 31, 2007

Online retailers outperform high street stores

A survey of hundreds of British online consumers found that online-only retailers are ahead of offline stores when it comes to customer service, price and delivery. >>

Thursday, August 30, 2007

Spoiled consumers demand cross-channel shopping

A new survey of U.S. consumers should serve as a wake-up call to online retailers who have yet to harmonize their on- and offline activities. >>

Thursday, August 30, 2007

China gets first international online payment service

The barriers between China’s 163 million Internet users and the rest of the world are slowly coming down. A Chinese online payment service has announced the launch of a new international service. >>

Wednesday, August 29, 2007

Businesses are under-utilizing blogs

Companies aren’t convinced that blogging is good for business and the number using them as part of their marketing mix is very low compared to traditional online tools. >>

Tuesday, August 28, 2007

New Internet radio network launching soon

In the next week or so, TargetSpot will commence sales of Internet radio audio ad spots after signing up several radio networks to its new marketplace over the last few months. >>

Monday, August 27, 2007

YouTube launches in-video ads

The recent introduction of in-video overlay ads on selected YouTube content has drawn both criticism and praise from advertisers and users. >>

Monday, August 27, 2007

British consumers wary of price comparison websites

More and more consumers are turning away from shopping comparison websites as they become aware that many are not as impartial as they first appear. >>

Friday, August 24, 2007

Electronics top the back-to-college shopping list

Online retailers with the right targeting and the right deals could impact the bottom line this back to school season. According to a recent study from BIGresearch, kids headed to college will be spending a large amount of money before moving onto the campus. >>

Thursday, August 23, 2007

Back-to-school a big opportunity for marketers

As parents begin to get kids ready for the back-to-school rush, marketers could be benefiting from last minute items for the classroom. According to a recent study from the Retail Council of Canada (RCC), 34% of Canadians plan to spend at least $400 (Canadian) to get ready for school. >>

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