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Thursday, May 22, 2008
Brits not overly enthusiastic about shopping via mobile phone
Mobile phone penetration is higher than that of personal computers, so what do users think about the role of the mobile phone in their day to day shopping? Lightspeed Research’s new survey in the U.K. sheds some light on the matter. >>
Wednesday, May 21, 2008
Shift in tax rebate check spending
Various reports released in the last few weeks have come to the same conclusion regarding what U.S. consumers will be doing with their tax rebate checks this year, and it’s not great news for some retailers. >>
Wednesday, May 21, 2008
Safety of personal data still concerns Internet users
The U.K.’s communications industry watchdog, Ofcom, has released a new report which shows many Britons remain concerned about the amount of personal data being held about them by businesses. >>
Tuesday, May 13, 2008
Coupon, comparison sites experience traffic growth
Coupon websites and comparison shopping engines are seeing increased traffic compared to this time last year, according to Hitwise Intelligence. >>
Tuesday, May 13, 2008
Tjoos launches recommendation platform
Consumers who are looking for a little more from their favorite shopping hub may like a new offering from Tjoos. The company recently launched a new personal style recommendation platform. The platform does for clothes and accessories what comparison shopping engines do for electronics and health supplies. >>
Monday, May 12, 2008
Krillion: Shoppers spend 30% of time researching buys
As most e-tailers have discovered, having simple product descriptions on-site is not enough. Today's online shoppers need price comparisons, consumer reviews and product information, which is why many are turning to comparison shopping engines. >>
Thursday, May 08, 2008
Consumers still find online shopping frustrating
Failing to meet customers’ expectations online can have an adverse impact on both the brand and the store, finds a survey from Opinion Research Corporation. >>
Thursday, May 08, 2008
Consumers go online for Mother's Day gifts
Mother’s Day is round the corner and Brand Keys is on the case when it comes to who’s buying what and where. >>
Thursday, May 08, 2008
Nielsen: Experience pushes consumers to post online
Consumer generated media (CGM) is more important than ever for marketers, however, if you think a good product is all you need to generate buzz amongst consumers, think again. A recent survey from Nielsen CGM/Homescan Buzzfacts indicates that the experience a consumer has is more likely to cause them to post a review than the product itself. >>
Tuesday, May 06, 2008
More consumers buying big ticket items online
Consumers are more likely to purchase large and expensive items online these days compared to a couple of years ago, according to a recent survey from PriceGrabber.com. >>
Tuesday, May 06, 2008
No-frills online ad search engine launched
A simple-to-use online advertising search engine has been launched. The site is aimed at small to medium sized businesses wishing to manage their own ad placements. >>
Tuesday, May 06, 2008
New Nielsen tools help marketers manage brand
Do you know how your brand is faring online? If not, a new set of tools from Nielsen Online could change that. The Digital Strategic Services Group of tools helps marketers manage their reputations in online environment. >>
Tuesday, May 06, 2008
New tool could make web development simpler
Having a web presence is a must these days but developing that presence is not easy, especially if you are starting from square one. A new tool from Fresh Tilled Soil could make the process simpler. Rapid Web Prototyping gives developers guides to use while developing HTML/CSS web pages, speeding up the process. >>
Monday, May 05, 2008
Radius: UGC meets display advertising
User-generated content is often found on feedback pages and product review pages, there for those who care to find it, but a new service could see user reviews and comments getting their share of the limelight. >>
Friday, May 02, 2008
Gas prices drive consumers online
It would seem that even high gas prices can’t deter Americans from shopping. If they can’t afford the gas to get to the stores, they go online. >>
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