BizReport : Email Marketing

Email Marketing

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Thursday, September 28, 2006

The Mythological Origins of SPAM

SPAM in the online world has a nasty tone to it, but prior to the phenomenon’s drastic rise in cyber space, SPAM has been known to have similar, domineering qualities be they of a more positive kind. >>

Wednesday, September 27, 2006

SmartSource Launches eBroadcast 3.5

SmartSource of Burlington MA has launched a new version of its email marketing program called eBroadcast 3.5, which operates an automated email application with re-usable content templates. By combining email broadcasts, trigger emails and on-line surveys, users can automate key marketing and fulfillment applications in the click of a button. >>

Monday, September 25, 2006

Email: Still Viable?

The short answer is yes. But for those online marketers still utilizing the medium as their main source of online revenue, the answer isn’t as clear. >>

Monday, September 25, 2006

Microsoft Streamlining Ads

Wanting to make ad buying simpler for more advertisers, Microsoft is launching a new program that will allow media buyers to purchase ad space across the board. >>

Friday, September 22, 2006

EmailFilm Offers Video Technology For Emails

A firm that itself is not active in email marketing may have created breakthrough technology for this market segment by creating light, user friendly, video email programming. It has applied for a patent on its technology that converts standard video and film formats into HTML-compatible video. >>

Wednesday, September 20, 2006

Internet Branding Reaches College Kids

If you want to reach college kids, put your brand on the Internet. That is the result of a new survey from Burst Media. About one-third of the 800 college age kids surveyed said they use the Internet more than 10 hours on a typical week. In comparison, less than 20% say they spend 10 hours or more watching television or listening to the radio each week. >>

Monday, September 18, 2006

Can Affiliate Partnerships Boost PPC?

You know the old slogan two heads are better than one? A new study from Marketing Experiments indicates that growing strong affiliates is just as important for online marketers as promoting pay-per-click advertising campaigns. >>

Friday, September 15, 2006

Increase Deliverability, Increase Sales

Your email ‘credit score’ could be sending direct marketing emails straight to the Spam and Junk filters in user computers. >>

Friday, September 15, 2006

Make RSS Work For You

As surfers become more tech-savvy, more and more RSS feeds are popping up, helping them browse the web even more easily – and find those great deals on Manolo pumps even faster. >>

Wednesday, September 13, 2006

Opportunity to Learn Strategies for Successful Email Marketing

Bronto Software has set the date for the implementation of a training program to customers to maximise their email marketing investments. >>

Wednesday, September 13, 2006

Is MySpace MySpam?

Valleywag.com, a tech gossip website, has published yesterday a highly controversial article, in the best “tell it all” style, exposing the company behind MySpace, eUniverse, now called Intermix, as a spyware and spamming marketing company, which used questionable tactics to build its social networking empire with the help of spam mails to members of CupidJunction, a top dating website with over 3 million users, and millions of other web users. >>

Tuesday, September 12, 2006

ClearMyMail Boasts Hundred Percent Spam Blocker

Riding on the success of its spam blocker, ClearMyMail has announced that it will soon launch a version which will be targeted at large companies and organisations. >>

Monday, September 11, 2006

An Easier Way to Start Business on the Web

The creators of Helpful Internet Marketing say they designed the website to provide easy access to business on the Web for aspiring entrepreneurs. >>

Friday, September 08, 2006

Companies List Fighting Spam as a Number one Priority

In spite of a broad range of anti-spam products, trying to keep out unwanted e-mail remains a top priority for business. >>

Thursday, September 07, 2006

Get More from Traditional E-Mail Campaigns

So, you began an email campaign a few weeks ago, sales were fine, but have begun to trickle off. Can you get more from a campaign worded slightly differently? >>

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