BizReport : Internet

Internet

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Tuesday, October 30, 2007

AdBrite to sell ads on Facebook apps

Microsoft may have the exclusive when it comes to display advertising on Facebook, but application developers on the social network can choose to accept ads or sponsorships from whoever they like. >>

Monday, October 29, 2007

Catalogs make a comeback

Catalogs are just as valid a marketing tool now as they were pre-Internet, according to a study by Shop.org, and many online retailers plan to use them during this holiday season. >>

Monday, October 29, 2007

Not all countries go gaga for Google

While Google may be the dominant search engine in a majority of countries, many are developing their own search engines, and a few have managed to keep Google at bay. >>

Friday, October 26, 2007

Social networkers and technology

A new report from Ipsos Insight reveals the make-up of a social networker in relation to technology ownership, digital entertainment, mobile and social networking. >>

Thursday, October 25, 2007

Guinness decides to hide, not broadcast, next ad campaign

Not only do you have to wait for a pint of Guinness to be poured, you now have to wait to see their ads, too. >>

Wednesday, October 24, 2007

Will Facebook's upcoming announcement trump Google's?

Is Facebook looking to steal Microsoft’s thunder? Reports out this week suggest that Facebook will be announcing a new advertising system just one day after Google announces how it will be opening up to developers. >>

Tuesday, October 23, 2007

Honda targets cool moms with craving game

If you were to search for “gossip”, “cupcakes”, “chocolate” or “banana splits”, would you necessarily expect to be directed to a car manufacturer’s site? >>

Monday, October 22, 2007

Google gives webmasters more control over Sitelinks

Google Sitelinks, first officially introduced in September last year, have recently been updated to contain more links and to give webmasters more control over which links are displayed. >>

Thursday, October 18, 2007

DoubleClick and Visible World ink video ad deal

DoubleClick and Visible World are teaming up to provide marketers with Dynamic Video, a new feature for DoubleClick Rich Media ads. >>

Wednesday, October 17, 2007

Turmoil in financial markets may effect U.K. marketing spend

Recent turmoil in Britian’s financial markets is likely to have an effect on marketing spending in the U.K., according to NTC Economics’ Q3 2007 Bellwether Report. >>

Wednesday, October 10, 2007

Baidu and NHN enter global search top five

Google may remain the global Internet search leader, but in their local markets of China and Korea, Baidu and NHN, are fast growing in popularity. >>

Wednesday, October 10, 2007

British heaviest social networking users in Europe

The British are the heaviest users of social networking sites in Europe, according to comScore. >>

Wednesday, October 10, 2007

Sony announces new in-game ad business unit

Sony Computer Entertainment America has announced a new business unit dedicated to in-game advertising. >>

Tuesday, October 09, 2007

Kids and teens going virtual in large numbers

There’s a new way for marketers to reach kids and teens online – virtual worlds – and, unlike Second Life, these kid-friendly environments are attracting, and keeping, larger audiences. >>

Monday, October 08, 2007

Online credit card fraud continues to rise

While credit card fraud in the UK has decreased, CNP fraud has risen considerably, according to figures recently released by the Association of Payment Clearing Services (APACS). >>

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