BizReport : Internet

Internet

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Tuesday, April 03, 2007

Compete.com launches new web metric

As the internet evolves, so must web metrics, and the most recent addition to the web measurement toolbox is “Attention”. >>

Monday, April 02, 2007

PostPoints rewards readers for reading

The Washington Post has launched a loyalty marketing scheme allowing off- and online readers to earn points while they do what they already do - read the newspaper. >>

Monday, April 02, 2007

ZenithOptimedia announces revisions to global ad spend outlook

Online ad spending will overtake radio a year earlier than previously forecast, says ZenithOptimedia in today’s announcement, in which they revised their global ad spending outlook. >>

Monday, April 02, 2007

NAA: Newspaper websites boost readership

The latest data from the NAA’s NADbase, which combines total audience readership with Nielsen//NetRatings’ and Scarborough Research’s print and online data, has shown that newspaper websites are contributing to rising readerships. >>

Friday, March 30, 2007

Young consumers shun online banking

Despite being brought up in an age of technological advances, young consumers still prefer to bank the old-fashioned way, according to new U.S. research. >>

Friday, March 30, 2007

Analyst: MySpace making millions every month

According to Barron’s, Pali Research analyst Richard Greenfield has estimated MySpace’s monthly U.S. revenue to be around $24 million, and $6 million globally. That’s a tidy $30 million per month for the U.S.’s number one social networking site. >>

Thursday, March 29, 2007

Disney magic for MySpace

In its latest move to acquire more content and traffic than its rival YouTube, MySpace is reported to have made a deal with the former chief executive of Walt Disney. >>

Thursday, March 29, 2007

Study: Not all news surfers are skimmers

According to a new study by Poynter’s, online news readers read more, and more deeply, than their newspaper browsing counterparts. >>

Wednesday, March 28, 2007

U.K. broadband penetration and online ad spend on the up

Cheap, widely available broadband connectivity and spending power are fueling internet usage in the U.K., which now boasts the fifth-largest broadband population in the world. >>

Monday, March 26, 2007

A third of U.S. households have no net connection

Almost a third of U.S. households have no internet access, and nor do many of them intend to get it, says a recently released report. >>

Monday, March 26, 2007

Borders Books breaks from Amazon.com

Borders Books is breaking ties with Amazon.com and going solo by bringing together its bricks and mortar stores with an internet presence all of its own. >>

Monday, March 26, 2007

Podcast audience grows by 18 percent

New figures suggest that the podcasting audience is increasing and awareness of the medium is also rising. >>

Friday, March 23, 2007

MySpace top of brand search and traffic rankings

MySpace has come out top in a recent ranking of U.S. social networking site traffic, and was the most searched brand of 2006. >>

Friday, March 23, 2007

Web self-service help lacking on UK websites

An assessment of 125 major UK companies found very few were offering satisfactory web self-service help, resulting in customer dissatisfaction and loss of revenue. >>

Thursday, March 22, 2007

Online lead generation effective but overlooked

The most effective methods of generating leads are all online, according to a new survey of internet marketers conducted by e-consultancy and Clash-Media, but marketers aren’t taking advantage of them. >>

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