BizReport : Research

Research

< previous | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 | next >

Wednesday, June 13, 2007

Tech buyers avoid unwanted calls with invalid phone numbers

The online generation of sales leads by forcing registration for content or downloads should include multiple offers and communication routes to maximise sign-ups. >>

Wednesday, June 13, 2007

Gas price rises may benefit online retailers

The rising price of gas is making U.S. consumers rethink their spending behavior, according to a new survey by PriceRunner.com. >>

Wednesday, June 13, 2007

How to target users by behavior

Online marketers can expect big things from behavioral targeting in the next five years. That is according to a new report from eMarketer which predicts spending in the behavioral category to reach $1 billion by 2008. However, before they can reap the benefits, there must be a game plan. >>

Wednesday, June 13, 2007

European online ad spend jumps 50%

The online ad spend in Europe showed a scorching increase in 2006, jumping more than 50% to reach 10.8 billion euros. In 2005 the online ad spend brought in just over 4.5 billion euros. >>

Wednesday, June 13, 2007

Online coupon usage increases with income

According to new survey results from PriceRunner.com, U.S. consumers with higher incomes are more likely to use online coupons. >>

Tuesday, June 12, 2007

Huge rise in use of behaviorally targeted ads predicted

A recent eMarketer report predicts that behaviorally targeted online advertising is set to quadruple in the next four years. >>

Tuesday, June 12, 2007

Online communities want more brand engagement

Allowing customers to drive conversations in online communities will, in turn, increase participation and brand engagement. >>

Tuesday, June 12, 2007

Study: multiple ads lead to conversions

Consumers aren't converting simply because of the last ad that they saw online. According to a recent study, users are more likely to convert when they have seen multiple ads across multiple platforms. >>

Tuesday, June 12, 2007

McAfee declares 4% of search results "risky"

A new study from a virus protection firm indicates that online marketers need to be more careful than ever about how secure their websites are. According to McAfee, roughly 4% of search results include a dangerous website. >>

Tuesday, June 12, 2007

Product placement best for electronic purchases

All product placements are not created equal. According to a recent BIGresearch survey, consumers are most likely to respond to product placements of electronics. >>

Monday, June 11, 2007

ROI measurement on the rise among search marketers

iProspect’s "Search Marketer Measurement & Performance Study", conducted by JupiterResearch, has revealed a 9 percent rise in the number of search marketers measuring ROI. >>

Monday, June 11, 2007

U.S. short-vacation bookers spend more online

Results from The PhoCusWright Consumer Travel Trends Survey Ninth Edition, published this week, show that Americans are now taking several shorter breaks as opposed to one big trip. >>

Monday, June 11, 2007

Youngest age bracket in U.K more likely to be online

A new report by comScore found that 15 – 24 year olds in the U.K. are more likely to be online, and for longer, than the average internet user. >>

Monday, June 11, 2007

Malware infects more than 9,000 pages each day

Government websites and mom-and-pop online hubs aren't immune to malware. According to a recent report, more than 9,000 web pages were infected with malware every day in May. >>

Monday, June 11, 2007

Hearst is creating a sales center for jobs

Hearst Newspapers is in the midst of creating a new online job center that could change the way other newspaper and broadcaster sites operate their job listings. Rather than waiting for employers to contact the job site, Hearst will contact employers first. >>

< previous | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 | next >